Marketing to Software Developers

I’m not a Marketing Expert! I studied computer science and I never really had to deal with Marketing. Until I build my own product. Building a software product was the easy part for me. That’s what I learned. That’s what I did the past 15 years!

Unfortunately building a SaaS product is not enough. You need users who use it and users who pay for it! So I did “Marketing” the way I thought it has to be done. I paid for online Ads, sponsoring events & conferences and wasted Money for many more useless Marketing actions.

marketing

My learnings are that this efforts don’t bring the desired results. Software Developers are different. They don’t click on Ads! And if your conference talk is sponsored very few people will show up. So I stopped with payed Marketing! Since January 2014 I spend 0 EUR on Marketing!

The only thing I do now is writing blog posts and doing a bit SEO, assisted by Singapore SEO services. Since January 2014 every 3 months the traffic growths with 52%, and according to http://seobergen.no it’s not the worst result. Considering that cost 0 Money, just a bit time for good content.

Don’t miss tomorrow’s Tech Talk: “Continuous updating of software libraries in the cloud”

VersionEye founder & CEO, Robert Reiz, will talk about „Continuous updating of software libraries in the cloud” on August 6th in Berlin Mitte. The forum discussion is presented by SIBB Forum Saas & Cloud Computing.

All software developers who want to know how they can keep their software projects up to date, and want to find out quickly and easily what dependencies are out-dated, should learn more about our convenient SaaS solution. Using VersionEye you will be informed about new versions of your software libraries to be always up to date.

Computer scientist Robert Reiz founded his third start-up “VersionEye” in Silicon Valley in 2012. Previously, he was Chief Architect and Managing Director for “WildGigs” in San Francisco and founder & CEO of the Java consulting house “PLOIN” in Mannheim. Today VersionEye has two locations in Berlin and San Francisco and a team around the globe.

We are looking forward to your forum participation! Snacks and beer are available for free, while supplies last. Please register here: http://www.amiando.com/COYTZWA.html

date: August 6, 2013
time: 5 pm to 7 pm
location: VersionEye GmbH, Brunnenstr. 181, 1. HH. 1. OG, 10119 Berlin

 

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VersionEye at “meet the cloud” – meet & greet with open it berlin

ImageVersionEye founder & CEO, Robert Reiz, will talk about „Continuous Updating” on August 22nd at the “meet the cloud” meet & greet, presented by open it berlin.

All software developers who want to know how they can keep their software projects up to date, and want to find out quickly and easily what dependencies are out-dated, should learn more about our convenient SaaS solution. Using VersionEye you will be informed about new versions of your open source software libraries to be always up to date.

We are looking forward to seeing you there! The participation is free of charge, but please send an email to Michael Stamm for your registration: stamm@tsb-berlin.de or register here: http://www.open-it-berlin.de/veranstaltungen/meet-greet-mit-open-it-berlin-meet-cloud

date: August 22, 2013
time: 3 pm to 6 pm
location: TSB Innovationsagentur Berlin GmbH, Ludwig Erhard Haus, 5. OG, Fasanenstr. 85, 10623 Berlin

New date for event: „Continuous updating of software libraries in the cloud”

New date for event: „Continuous updating of software libraries in the cloud”

VersionEye founder & CEO, Robert Reiz, will talk about „Continuous updating of software libraries in the cloud” on August 6th. The forum discussion is presented by SIBB Forum Saas & Cloud Computing.

All software developers who want to know how they can keep their software projects up to date, and want to find out quickly and easily what dependencies are out-dated, should learn more about our convenient SaaS solution. Using VersionEye you will be informed about new versions of your software libraries to be always up to date.

Computer scientist Robert Reiz founded his third start-up “VersionEye” in Silicon Valley in 2012. Previously, he was Chief Architect and Managing Director for “WildGigs” in San Francisco and founder & CEO of the Java consulting house “PLOIN” in Mannheim. Today VersionEye has two locations in Berlin and San Francisco and a team around the globe.

We are looking forward to your forum participation! Snacks and beer are available for free, while supplies last. Please send an email to Astrid Vieth for your registration: astrid.vieth@sibb.de

date: August 6, 2013
time: 5 pm to 7 pm
location: VersionEye GmbH, Brunnenstr. 181, 10119 Berlin

Neuer Termin: “Continuous Updating für Software-Bibliotheken aus der Cloud”

Neuer Termin: “Continuous Updating für Software-Bibliotheken aus der Cloud”

VersionEye Gründer und Geschäftsführer, Robert Reiz, spricht am 6. August 2013 zum Thema „Continuous Updating für Software-Bibliotheken aus der Cloud“, präsentiert vom SIBB Forum Saas & Cloud Computing.

Alle Software-Entwickler, die wissen wollen, wie sie ihre Software-Projekte up to date halten können und schnell und unkompliziert herausfinden möchten, welche Abhängigkeiten out-dated sind, sollten mehr über unsere praktische SaaS-Lösung erfahren. Mithilfe von VersionEye werden Sie über neue Versionen Ihrer Software-Bibliotheken informiert und sind so immer auf dem neuesten Stand.

Diplom-Informatiker Robert Reiz gründete sein drittes Start-up „VersionEye“ 2012 im Silicon Valley. Zuvor war er Chief Architect und Managing Director für „WildGigs“ in San Francisco und Gründer und Geschäftsführer des Java Consulting Hauses „PLOIN“ in Mannheim. Heute hat VersionEye zwei Standorte in Berlin und San Francisco und wird von einem internationalen Team unterstützt.

Kommen Sie vorbei, wir freuen uns auf Sie und Ihre Fragen! Snacks und Bier stehen kostenlos zur Verfügung, solange der Vorrat reicht. Bitte melden Sie sich per e-Mail bei Astrid Vieth an: astrid.vieth@sibb.de

Datum: 06. August 2013
Zeit: 17:00 bis 19:00 Uhr
Ort: VersionEye GmbH, Brunnenstraße 181, 10119 Berlin

Wichtige Meldung / Important Message: SiBB-Event

Das Forum SaaS & Cloud Computing mit dem Thema “Continuous Updating für Software-Bibliotheken aus der Cloud” das für den 4. Juni angesetzt war, muss leider verschoben werden. Ein neuer Termin wird schnellstmöglich bekannt gegeben.

The SaaS & Cloud Computing forum with the topic “Continuous updating of software libraries in the cloud” that was scheduled for June 4th has been postponed. A new date will be announced as soon as possible.